Transparency as a competitive advantage: self-disclosure and AI products

Join us for the third installment of the UNSW x Women in AI Alliance speaker series.

It is a fact that when people believe that a product or service is transparent and reliable, they are more likely to connect with that brand. Now trust is a competitive advantage. Trust brings a willingness to try, use the product, and even share personal information. The positive and predictable user experience when it comes to risk understanding is the first and foremost thing to build consumer trust in your brand.

Topics we will be discussing:

• Transparency as a product requirement. How to develop specs for transparency.
• Open Ethics Label and Transparency Protocol. How to make standards enforceable.
• Zero-knowledge proofs, “ethical” behavior, and implications for transparency.

Following the keynotes and Q&A will be interactive breakout rooms where you will have the opportunity to engage in a lively discussion.

Speakers:

• Nikita Lukianets - Founder and CTO of PocketConfidant AI, and Founder of Open Ethics
• Angela Kim - Women in AI (WAI) Ambassador Australia & Global Head