The Marketing Analytics Symposium Sydney (MASS) 2023

The Marketing Analytics Symposium (MASS) is an annual event hosted in Sydney by the the School of Marketing, UNSW Business School. It is the only and most important marketing analytics event in Australia and the largest gathering of marketing analytics academics and practitioners in the southern hemisphere in 2023.

In the surrounds of Sydney Harbour, leading marketing executives and academics from around the world will exchange views and research on cutting-edge marketing analytics. MASS 2023 will feature an unparalleled line-up of keynote and guest speakers sharing insights into findings, techniques, challenges, and emerging applications of marketing analytics.