Holly Seale | Communicating in a Pandemic

It’s no secret Australia’s vaccine rollout had a rocky start… but now, 18 months later, our vaccination rate is amongst the highest in the world. 

But our impressive 80%+ coverage doesn't tell the full story... 

COVID-19 has disproportionately affected people from racial and ethnic minority groups in both infection rates and health outcomes, so it really matters that  the right information can reach them. Some of the most interesting questions for social scientists are how the differences between people mean that we need different answers to the same health problems. Vaccine hesitancy can stem from misinformation, poor translations and lack of access to health resources, and when so many Australians are from diverse cultural and linguistic backgrounds, it’s important the government tailors health messaging to suit a range of languages and literacy levels. A one size fits all approach has got us this far, but as the country slowly opens up, the vulnerable pockets with low vaccination rates should be a real concern to all of us. 

In less than ten minutes, or roughly the same amount of time it takes to get vaccinated against COVID, infectious disease social scientist Holly Seale will explain how we can achieve good health outcomes for everyone.

To access a transcript of this podcast please head here.
 

Introducing: 10 Minute Genius, a programme designed to create a space in which you can engage with new ideas. We have curated a collection of UNSW's thinkers, dreamers, and envelope pushers to  help you make some sense of this relentless information vortex. And because you’re busy, all we ask of you is less than ten minutes. Discover new episodes weekly here.